Steph Ango
CEO of Obsidian
CEO of the note-taking app Obsidian (and the designer known as “kepano”), who has deliberately kept the product local-first and human-first rather than AI-first — arguing that durable tools should preserve the user’s ownership and agency, not think on their behalf.
In his words
In the fullness of time, the files you create are more important than the tools you use.
If you want to create digital artifacts that last, they must be files you can control.
Biography
Steph Ango — who designs and writes under the handle “kepano” — is the CEO of Obsidian, the plain-text knowledge base used by millions to keep notes as local Markdown files they own outright. A designer by background, he became a superfan of the app before joining and eventually leading the company, and he is the author of the widely shared “File over app” essay arguing that the artifacts you create should outlive the software that made them.
Human-first, not AI-first
As nearly every productivity tool raced to bolt a chatbot into its interface, Ango steered Obsidian the other way. Rather than embedding an always-on “Ask AI” button, Obsidian kept its local-first, open-format design and instead released an open-source “Obsidian Skills” repository that lets external AI agents read and write a vault through documented formats — AI as an optional guest, not the centre of the product. Ango’s consistent argument is that people do their best thinking when tools preserve agency and give users room to shape the system, rather than replacing that judgment with automation.
His stance is a philosophical objection, not a boycott: he is not against AI as technology, and Obsidian accommodates it at the edges. What he resists is the “AI-first” design pattern — software that thinks for you, locks your work into opaque servers, and erodes ownership. In an industry where “AI-native” has become a mandatory marketing badge, keeping a flagship tool defiantly file-based and human-centred is itself a kind of dissent.
Where they stand in the war
Who backs them up
Sources & further reading
Canonical record: https://battlelines.ai/topic/steph-ango








